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AdInte

Country/Region:

Japan

Year Joined:

2020 (Batch 3)

AdInte performs OMO marketing and retail media DMP business using the IoT terminal “AIBeacon” which was originally developed. It contributes to sales promotion and marketing strategy of commercial facilities through the construction of private DMP (Data Market Platform). Supermarkets manually change the price tag, but only the visitor knows the discount. AdInte developed a dynamic price setting system that notifies neighboring residents by electronic price tags of price changes via NFC. The system realizes optimizing employee uptime, improving business efficiency, reducing food loss, and improving management efficiency.

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